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In this fashion-focused edition, we take a look at some topical issues for this industry, estimated to be worth a staggering $1.7 trillion in 2022. As the rise of the metaverse continues, we examine how fashion labels can protect their brand in a virtual world, considering some of the opportunities and challenges facing brands in virtual reality. In addition, we take a look at how businesses can use their green credentials to gain a competitive advantage using 'eco trade marks'.

We also examine some high profile cases where big-name fashion labels such as adidas, Zara and Louis Vuitton, have struggled to defend their trade marks in court. These cases provide some learning points for all businesses looking to protect their intellectual property, whether they are operating in the fashion industry or a different sector.

As always, our contributors will be delighted to discuss any of the issues they have raised in their articles.

Lee Fisher

Offices in:
London
Cardiff
Reading
Oxford
Southampton

Design and build by Supreme Creative Ltd

The content of this publication is for reference purposes only. They do not constitute legal advice and should not be relied upon as such. Specific legal advice about your specific circumstances should always be sought separately before taking any action based on the publication.

Authorised and regulated by the Solicitors Regulation Authority of England and Wales SRA number: 613716. 

Public

Welcome to the latest edition of Ownership

Blake Morgan e-Magazine | Winter 2023 | Issue 6

Lee Fisher

Offices in:
London
Cardiff
Reading
Oxford
Southampton

Design and build by Supreme Creative Ltd

The content of this publication is for reference purposes only. They do not constitute legal advice and should not be relied upon as such. Specific legal advice about your specific circumstances should always be sought separately before taking any action based on the publication.

Authorised and regulated by the Solicitors Regulation Authority of England and Wales SRA number: 613716. 

Public

In this fashion-focused edition, we take a look at some topical issues for this industry, estimated to be worth a staggering $1.7 trillion in 2022. As the rise of the metaverse continues, we examine how fashion labels can protect their brand in a virtual world, considering some of the opportunities and challenges facing brands in virtual reality. In addition, we take a look at how businesses can use their green credentials to gain a competitive advantage using 'eco trade marks'.

We also examine some high profile cases where big-name fashion labels such as adidas, Zara and Louis Vuitton, have struggled to defend their trade marks in court. These cases provide some learning points for all businesses looking to protect their intellectual property, whether they are operating in the fashion industry or a different sector.

As always, our contributors will be delighted to discuss any of the issues they have raised in their articles.

to the latest edition of Ownership

Welcome

Blake Morgan

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